PETER GEORGESCU and The Source of Success
Praise for The Source of Success
"In The Source of Success, Peter Georgescu tackles two issues that have special resonance in today's business world: creativity and integrity. At the intersection of the two stands the type of enlightened business leader we need in the twenty-first century. Peter shares important insights forged through a remarkable career—and fascinating life story."
- Bob Wright, Vice Chairman, GE, and Chairman & CEO, NBC Universal

"Peter Georgescu eloquently articulates a vision of decency, fairness, and humanity in corporate life. A utopian dream? Not at all. What Georgescu is really describing is the optimum recipe for success in the twenty-first century."
- Vernon Jordan

"Peter Georgescu gives us all a lot to talk about in The Source of Success. He tells us what's essential for business success and then shows us how to attain it. It's the core of this values based business book in the belief that to be a business success you must be a good person. In a time of corporate scandal his message has never been more right. A great read."
- Bill Bradley, US Senator, New Jersey

"One of the most enduring principles for success is integrity, in both our professional and personal lives. The Source of Success should be considered a leadership compass for new, as well as established, executives to achieve greatness in today's business world."
- Leonard A. Lauder, Chairman, Estee Lauder

"This is a book written by one of America's most innovative and talented business leaders. His notion of a new competitive environment—one where supply greatly exceeds demand—explains why so many one dominant market leaders have faltered. They failed to learn how to compete effectively against faster-moving, more innovative new competitors. But it is Georgescu's first-hand case examples of so many specific leader's successes and failures where so much learning and wisdom unfolds. His experience-based assessment of what it takes to win in today's much more competitive environment alone make The Source of Success worth studying, not just reading."
- Andrall E. Pearson, former Chairman & CEO, YUM Brands,INC

"Peter Georgescu's riveting account of his boyhood is, in itself, well worth the price of this book. But his keen insights into the power of creativity and the nature of true leadership are laced with compelling, real life examples which make The Sources of Success a winner, like the author himself."
- Keith Reinhard, Chairman, DDB Worldwide

"The concept of universal surplus is one every business leader should take to heart. There are few, if any, real sustainable competitive advantages in the business world. As a result, every enterprise has to organize itself to win through intense and sustained change activity at all levels and in all segments of its activities. The five principles are those that can inspire and empower this kind of sustained change in a complex organization. People will follow, and multiply the actions of top management in ways we cannot even imagine. Peter brings all this to life engaging examples."
- Michael H. Jordan, Chairman of the Board and CEO, EDS

"In The Source of Success, Peter Georgescu describes the tsunami-like forces sweeping over all companies and industries today, and he provides the keys for survival, success, and prosperity in the new competitive landscape. Anyone who has had the good fortune of working with Peter Georgescu, as I have, knows the depth of his commitment to leading with empathy and integrity, to building organizations where creativity flourishes and values are central. He walks the walk. The Source of Success is a pleasure to read, and an inspiration."
- Robert Haas, Chairman of the Board, Levi Strauss & Co.

"When Peter Georgescu speaks of the principles essential to success, he means principles, not motivational tools or management gimmicks. The Source of Success is fundamentally about developing the character and the wisdom you need to prevail in a highly competitive world. This is an essential book for today's business leaders—and tomorrow's."
- Mike Miles , Former Chairman KFC, Kraft, Philip Morris

"Peter Georgescu's career has allowed him to work with some of the great companies and great leaders in the world. From this perspective he offers observations and very provocative advice on what it takes to win in today's world of "excess supply". This is a book that makes you really think. The views are fresh; and Peter is a wonderful storyteller.
- Shelly Lazarus,Chairman & CEO, Ogilvy & Mather Worldwide

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